NASCAR TRACKPASS PRIVACY POLICY

NASCAR TrackPass™ Privacy Statement

NASCAR TrackPass is a Subscriber Video on Demand mobile and tablet application, and related website, services, products, and software (collectively, the "Service"), which is offered and operated by NBC Sports Ventures, LLC d/b/a Playmaker Media ("Playmaker", "we", "our" or "us") as principal.

When you interact with the Service, you may share or we may collect or receive personal information which allows identification of you as an individual (e.g. name, email address, address, telephone number). This is known as "Personal Data". This Privacy Statement sets forth the general privacy principles that we follow with respect to the your Personal Data and other information we may collect or receive about you.

We may share your Personal Data with NASCAR Media Ventures, LLC ("NMV") in accordance with the terms of this Privacy Statement. If you want to learn more about the specific privacy practices of NASCAR, please visit http://www.nascar.com/en_us/privacy.html

By using the Service or by giving us your Personal Data, you accept the practices described in this Privacy Statement. If you do not agree to this Privacy Statement, please do not use the Service or give us any Personal Data. If you have any questions about this Privacy Statement or the collection or use of your Personal Data, please contact us at support@trackpass.nascar.com .

Personal Data We Collect

When you register or subscribe for an account, or otherwise use the Service, you may provide us with information about yourself. We may also collect information from you by using automated means - such as software development kits for mobile apps, cookies and web beacons - when you interact with the Service or our advertisements.

Persona Data We May Collect or You May Provide

• Contact information (such as name, postal or e-mail address, and phone number)
• Username and password
• Credit card or other payment account information
• Content you provide (such as photographs, articles and comments)
• Content you make available through social media accounts or memberships with third parties
• Geo-location Information
• Mobile Device Identifier

Data Collected Using Automated Means

We may use third-party web analytics services on the Services. The analytics providers that administer these services use technologies such as cookies and web beacons to help us analyze how visitors use the Service.

A representative, non-exhaustive list of the types of automatically collected information may include:

• Usage and Log Information.
• Information about your activity (such as content and advertisements you have accessed, seen, forwarded and/or clicked on).
• Log files
• Diagnostic, crash, website, and performance logs and reports.

• Device and Connection Information:
• Network or Internet protocol address
• Type of browser you are using (e.g., Chrome, Safari, Firefox, Internet Explorer)
• Type of operating system you are using, (e.g., Microsoft Windows or Mac OS)
• Name of your Internet service provider (e.g., Comcast, Verizon or AT&T) and domains used by such provider
• Mobile network, device identifiers (such as Apple IDFA or an Android Advertising ID)
• Device settings, browser settings, and language
• Information on actions taken or interactions with the Services, including viewed and exit pages and date or time stamps
• Type of handheld or mobile device used to access the Service (e.g., iOS, Android)
• Content and advertisements you have accessed, seen, forwarded and/or clicked on

We will retain your information for a reasonable period of time for the purposes described in this Privacy Statement.

How We Use the Personal Data We Collect

We, along with our third party service providers may use the Personal Data we obtain about you to:

• Provide and communicate with you about the Service, including setting up and administering your registration and account
• Fulfill your requests, including without limitation requests for notifications
• Respond to your inquiries
• Communicate with you about other products, programs or services that we believe may be of interest to you
• Enforce the legal terms (including without limitation this Privacy Statement and our Terms of Use) that govern your use of the Service
• Provide technical support for the Service
• Prevent fraud or potentially illegal activities (including, without limitation, copyright infringement) on or through the Service
• Protect the safety of our users
• Customize or personalize ads, offers and content made available to you based on your usage of the Service, and analyze the performance of those ads, offers and content, as well as your interaction with them
• Perform analysis regarding how you use the Services or any part thereof
• To offer social features, including community features in the Service that allow you to upload and display your Personal Data as well as third party social networking features integrated into the Service (learn more about how third party social networks may use your Personal Data or share that Personal Data with us by visiting their website).

We also may use the information in other ways for which we provide specific notice at the time of collection.

Personal Data We Share

We may share your Personal Data as follows:

• Service Providers. We may share your Personal Data and other information with service providers that we have engaged to perform business-related functions on our behalf. This may include service providers that: (a) conduct research and analytics; (b) create content; (c) provide customer, technical or operational support; (d) conduct or support marketing (such as email or advertising platforms); (e) fulfill orders and user requests; (f) handle payments; (g) host the Service; (h) maintain databases; (i) send or support online or mobile advertising; and (j) otherwise support or help us provide the Service. Our service providers include: Adobe Omniture, Conviva Video Analytics, Google DFP Ad Tracking, Urban Ship and Fabric Analytics.
• Legal Process; Fraud Prevention. We may share your Personal Data and other information (i) if we are required to do so by law or legal process, (ii) when we believe disclosure is necessary to prevent harm or financial loss, or (iii) in connection with an investigation of suspected or actual fraudulent or illegal activity.
• Mergers; Acquisitions. We may transfer some or all of your Personal Data and other information if we, or one of our business units, undergoes a business transition, like a merger, acquisition by another company, or sale of all or part of our assets, or if a substantial portion of our or of a business unit's assets is sold or merged in this way.
• Affiliates. We may share your Personal Data and other information with affiliates, subject to the terms of this Privacy Statement or otherwise as we disclose to you at the time the data is collected.
• Advertising Partners. We may share your Personal Data with advertising partners (including advertisers, advertising networks and platforms, agencies, and other marketers) that wish to market products or services to you, but only if you have provided consent to do so.

If you wish to opt out from such sharing please visit the Your Rights and Choices section below for further instructions.

Children's Personal Data

The Service does not knowingly solicit or collect personal data from children below the age of 13. If we discover that the Service has accidentally collected Personal Data from a child below 13, it will remove that child's Personal Data from its records as soon as reasonably possible.

Analytics and Other User and Ad-Targeting Technologies

We may use certain analytics technologies to provide the Service, understand your use of the Service, customize the content offered to you on the Service and to deliver relevant advertising to you.

• Cookies. Cookies are text files placed in your computer's browser to store your preferences. We use cookies or other tracking technologies to understand site and Internet usage and to improve or customize the content, offerings, services or advertisements on the Services. For example, we may use cookies to personalize your experience on the Services (e.g., to recognize you by name when you return to the Services), save your password in password-protected areas, and facilitate your subscription to the Services.
• Web Beacons. We may also use "web beacons" or clear GIFs, or similar technologies, which are small pieces of code placed on a web page or in an email, to monitor the behavior and collect data about the visitors viewing a web page or email. For example, web beacons may be used to count the users who visit a web page or to deliver a cookie to the browser of a visitor viewing that page. Web beacons may also be used to provide information on the effectiveness of our email campaigns (e.g., open rates, clicks, forwards, etc.).
• Mobile Device Identifiers and SDKs . We also sometimes use, or partner with publishers, publisher-facing, or app developer platforms that use mobile Software Development Kits ("SDKs"), or use an SDK with the Services, to collect Information, such as mobile identifiers (e.g., IDFAs and Android Advertising IDs), geolocation information, and other information about your device or use of the Services. A mobile SDK is the mobile app version of a web beacon (see "Web Beacons" above). The SDK is computer code that app developers can include in their apps to enable ads to be shown, data to be collected, and related services or analytics to be performed. We may use this technology to deliver or help our advertising partners deliver certain advertising through the Service based on information associated with your mobile device.
• By visiting the Services, whether as a registered user or otherwise, you acknowledge, and agree that you are giving us your consent to track your activities and your use of the Service through the technologies described above, as well as similar technologies developed in the future, and that we may use such tracking technologies in the emails we send to you.

Please see the "Your Rights and Choices" section below to learn about your ability, at any time, to opt out or limit the use of your browsing behavior for online behavioral advertising purposes.

Your Rights and Choices

You have certain rights regarding the personal information we maintain about you. We also offer you certain choices about what personal information we collect from you, how we use that information, and how we communicate with you.

• You can choose not to provide personal information to usby refraining from subscribing to or using the Services.
• You can opt out of the collection and use of certain information, which we collect about you by automated means, by changing the settings in the device you use to access the Services.
• In certain jurisdictions, you can exercise your choice via the Cookie Consent notice displayed on the Services. Your browser may tell you how to be notified and opt out of receiving certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of the Services.
• You can at any time tell us not to send you marketing communications by e-mail by clicking on the unsubscribe link within the marketing e-mails you receive from us. If you have signed up to receive text messages from us and no longer wish to receive such messages, you may follow the instructions to stop delivery of such messages, which may include by replying "STOP" to the received text message.
• To the extent provided by applicable law, you may withdraw any consent you previously provided to us, or object at any time, to the processing of your personal information by contacting us as set forth below. Withdrawing your consent will mean that you cannot take advantage of the Services.
• When you access the Service through a mobile device or through a mobile application, you may be asked to share your precise (GPS level) geo-location information with us so we can customize your experience and the content you receive. If you agree to such collection, in most cases, you will be able to turn off such data collection at any time by accessing the privacy settings of your mobile device and/or through the settings in the applicable mobile application.

Your Right to Access, Correct and Delete Personal Data

Subject to applicable law, you may also have the right to: obtain confirmation that we hold Personal Data about you, request access to and receive information about the personal information we maintain about you, receive copies of the personal information we maintain about you, update and correct inaccuracies in your Personal Data, object to the processing of your Personal Data, and have the Personal Data blocked, anonymized or deleted, as appropriate. The right to access Personal Data may be limited in some circumstances by local law requirements. To exercise these rights, please contact us as set forth below.

Playmaker Media

1 Blachley Road

Stamford, CT 06902

Attn: NASCAR TrackPass

Email: support@trackpass.nascar.com

We may ask you to provide additional information for identity verification purposes, or to verify that you are in possession of an applicable email account.

Where available, you can exercise your choice in allowing for cookies to be placed on your Device or to opt-out of cookies by visiting the following sites and selecting which company's cookies you would like to opt out of: Digital Advertising Alliance Consumer Choice Page or Your Online Choices.

International Transfer

The Services are offered globally so it is necessary to transfer your information internationally. In particular, your information will likely be transferred to and processed in the United States where our servers are located. The data protection and other laws of other countries, such as the United States, may not be as comprehensive as those in your country. When we transfer your information to other countries, we will protect that information as described in this Privacy Statement or as otherwise disclosed to you at the time the data is collected. By using this site you expressly consent to your information being collected, used and transferred as set forth in this Privacy Statement.

Data Security

We have put in place physical, electronic, and managerial procedures designed to help prevent unauthorized access, to maintain data security, and to use correctly the Information we collect online. These safeguards vary based on the sensitivity of the information that we collect and store.

Although we take appropriate measures to safeguard against unauthorized disclosures of Information, we cannot assure you that Information that will never be disclosed, altered or destroyed in a manner that is inconsistent with this privacy statement.

Updates

From time to time, we may update this Privacy Statement. We will notify you about material changes by either sending an email message to the email address you most recently provided to us or by prominently posting a notice on the Service. We encourage you to periodically check back and review this statement so that you always will know what information we collect, how we use it, and with whom we share it.

Last Updated: February 17, 2017